"Blessed Christian Salt" Marketed As Alternative to Kosher Version; Insert Punchline Here

It's got to be true; it was featured as an AP news story.

Retired barber Joe Godlewski says he was inspired by television chefs who repeatedly recommended kosher salt in recipes.

"I said, 'What the heck's the matter with Christian salt?'" Godlewski said, sipping a beer in the living room of his home in unincorporated Cresaptown, a western Maryland mountain community...

A one-time Catholic who now holds Bible studies in his home, Godlewski is a longtime entrepreneur. In 1998, he founded a kielbasa sausage business now run by a nephew. In 2000, he introduced the Stretch & Catch, a fishing gizmo that he says was copied and buried by foreign competitors.

If the salt takes off, Godlewski plans an entire line of Christian-branded foods, including rye bread, bagels and pickles.

The salt, blessed by an Episcopal priest, is available here.

The race for the funny is on.  Boing Boing:

Oh, sure, but what if you're not an Episcopalian? What about Mormons, Baptists, Catholics and Scientologists? Where's their salt?

The Fark:

Man markets Christian salt to stand against the cabal that markets kosher salt. Customers dismayed it's only available in pillar form.

The funniest part of this story is on the home page of the company that's selling the Blessed Christian Salt, the Ingredients Corporation of America, located in Memphis, TN. Right there is the proud statement that: "All our ingredients are Kosher Certified and FDA approved." 

So, it's really Blessed Christian Salt that's Certified Kosher. (And FDA approved.)

- Barry Orton

Comments

[antpoppa]

http://www.newyorker.com/online/multimedia/2009/01/05/090105_audioslideshow_certifiedkosher

Too much fun. Thanks Barry

[paulwesterberg]

A fool and his money are soon parted.

[Joe]

Well as long as it is not more expensive than regular kosher salt it is mostly packaging preference and producer preference. It may even be made by a smaller outfit than the other Huge Businesses in Kosher salt.

[Ron McCrea]

Pass over the Christian salt, please.

Catholic salt: Salt of Peter

[George Hesselberg]

My condiments, Barry, nice work.

[Joe]

So now we know what salt that loseth its flavor shall be salted ... wherewith. Or something.

[Church Money]

An intelligent marketing strategy eh,LOL. Nice job.I hope it's not expensive.

[Amelia]

Is it just me or are those other products he's planning on doing (pickles, bagels, rye bread) all Jewish or Jewish deli staples? Reeks of cultural appropriation and latent anti-Semitism ("Why do bagels and pickles have to be JOOISH?")

To say nothing of the fact that koshering salt does not = "this salt is kosher." There is no such thing as treif salt; all salt is kosher. "Kosher" salt is simply a kind of grain size. If you use another grain of salt when a recipe calls for kosher salt you're liable to mess up your recipe.